A common practice used by companies to analyze themselves and their competitors is an analysis called SWOT. This process can inform key decisions and strategies. This exercise isnt just for businesses; it can be helpful for nurses in evaluating their goals and aspirations too.
SWOT stands for:
Strengths Factors that are likely to have a positive effect on (or be an enabler to) achieving the objective
Weaknesses Factors that are likely to have a negative effect on (or be a barrier to) achieving the objective
Opportunities External Factors that are likely to have a positive effect on achieving or exceeding your objective, or goal not previously considered
Threats External Factors and conditions that are likely to have a negative effect on achieving your objective, or making the objective redundant or unachievable Complete a brief SWOT analysis in a Journal. Be sure to include references where appropriate.
