Agile product release launch for internal sales teams – Creative recommendation for improving an agile product release.

Our company works in agile methodology. Every 3 months our company has a release during which we show new functionalities that were added to our solutions. We prepare some presentations and webinars for our sales people and we show them how they could better sell our solutions.However there is not so much interest among our sales people and there is not many people attending those meetings.Please write some recommendations that we could use to build more excitement about these releases among our sales people, that could be for example printing out and placing some poster in our canteen, we could have a counter down on our product management blog to build up an excitement etc.