This is an Evaluaton of Research Methodologies assignment where you are required to identify a current business problem and write a literature review based on the discussion of this problem. Also, include the research methods used in studying the issue. Evaluate a range of research methods and choose the approach that is best suited to the situation. Develop a research action plan that details the steps taken at each stage of the research process and in conclusion discuss the importance of rigorous research and its application to industry.