Read the following:
Module Notes: In Search of Theory
Midterm Case Analysis Document
Shaw, W. (2013). Business ethics: A textbook with cases (8th ed.). Independence, KY: Cengage Learning.
Chapter Two: Normative Theories of Ethics
Dierksmeier, C. (2013). Kant on virtue. Journal of Business Ethics, 113(4), 597-609. Retrieved from https://vlib.excelsior.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=bth&AN=87303649&site=bsi-live&scope=site
Bishop, J. (2000). A framework for discussing normative theories of business ethics. Business Ethics Quarterly, 10(3), 563-591. Retrieved from https://vlib.excelsior.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=bth&AN=3553704&site=bsi-live&scope=site
View the following:
Module 2 PowerPoint: Normative Theories of Ethics [PDF File Size 3.1 MB]
Films Media Group. (2004). Ethics: What is right? [Video File] [49 min 40 sec] [H.264]. Retrieved from https://vlib.excelsior.edu/login?url=https://digital.films.com/PortalPlaylists.aspx?aid=8496&xtid=32706
M2A1 Midterm Case Analysis: Full-Sentence Outline.
This full-sentence outline is the building block for Module Fours case analysis. Please read the midterm case analysis instructions, located in Module Four, for the assignment instructions that build on this outline.
Image of a girl studyingA full-sentence outline helps you create the structure of your paper and the topic sentences of your paragraphs at one time. Think of this document as your blueprint for the final paper. By approaching the outline in this way, you can more easily move paragraphs and edit the flow of the paper before you have written the full paper. This makes editing for information flow easier.
Create a full-sentence outline for your midterm case analysis, which is due at the end of Module Four. Each sentence acts as a topic sentence for a new paragraph in your paper. The entire paper should be outlined using this method. This will allow your instructor to provide feedback to you about the information flow in your paper.
Example:
Contemporary ethics theories are more relevant in todays global environment than traditional philosophical ethics theory.
Contemporary normative ethics is gaining more traction in business ethics discussions because of the way that it approaches ethics.
Application of normative ethics requires a reevaluation of the questions we ask as business managers.
Your outline must use APA formatting, and be in Times New Roman, 12-point font, with one-inch margins. Include a title page for your assignment. Compose your work using a word processing program (or other software as appropriate) and save it frequently to your computer.
When youre ready to submit your work, click Browse My Computer and find your file. Once you\’ve located your file, click Open and, if successful, the file name will appear under the Attached files heading. Scroll to the bottom of the page, click Submit, and you\’re done. Be sure to check your work and correct any spelling or grammatical errors before you post it.
Compose your work using a word processor (or other software as appropriate) and save it frequently to your computer. When you\’re ready to submit your work, click Browse My Computer and find your file. Once you\’ve located your file click Open and, if successful, the file name will appear under the Attached files heading. Scroll to the bottom of the page, click Submit and you\’re done. Be sure to check your work and correct any spelling or grammatical errors before you post it.
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Below is the Midterm: Case Analysis – Hucksters in the Classroom
Education marketing initiatives are becoming more prevalent. In todays marketplace, young consumers not only have money to spend, but they also influence their parents buying choices. This leads to many ethical questions surrounding marketing to a captive audience. Can organizations that target young consumers argue that they are being socially responsible by discussing issues with this stakeholder group at a young age? Or, are they taking advantage of conditions and abdicating moral responsibility for their actions? This activity asks you to evaluate the situation and develop a moral framework that supports your answers to these questions.
Begin by reading 4.1, Hucksters in the Classroom on page 140-141 of your textbook.
Use your full-sentence outline and associated feedback from Module 2 to begin the full development of this case analysis.
Next, reflect upon the following in preparation for composing a case analysis:
1. If you were a member of a school board contemplating the use of either industry-sponsored materials or Channel One, what would you recommend?
2. Do you think that industry in general and Channel One in particular are intentionally using teachers and students as a means to profit?
3. Do they have a genuine concern for the educational process?
4. In either case, if teachers and students benefit from these educational materials or from viewing Channel One, is there any grounds for concern?
5. Develop a moral framework that you can defend to support your views.
Then, develop your case analysis using the five following sections:
Section 1: Introduction and situational analysis. Describe the ethical dilemma, giving appropriate background information. The term dilemma implies that there are pros and cons to various options, even if some are clearly more socially acceptable than others. This is also where you do your situational analysis identify factors related to the individual(s) involved (consider the readings from this module), company and managerial practices and policies, external factors such as economic pressure, and any other aspects of the situation that you believe helped create the dilemma. Do not tell the story of the chosen case, instead spend time on pulling out the relevant points that form the main thrust of the ethical dilemma.
Section 2: Stakeholder analysis. Identify the key stakeholders and how they are potentially impacted by the various options in the dilemma. Note that stakeholder analysis is particularly pertinent to the consequentialist approach, and that one of the challenges is in estimating positive and negative impacts on relevant stakeholders. Do the best you can, looking at both good and bad consequences for each stakeholder group. Make sure you summarize the overall situation and come to a conclusion about the greater good.
Section 3: Analysis based on ethical theories. Analyze the ethical dilemma using a relevant theoretical perspective from this modules material.
Section 4: Conclusion and recommendations. Up to now, you have been analyzing and comparing options. Here is where you pull together the different threads of your analysis and determine whether or not the company or individual did the right thing. Also, make recommendations about what should have been done. Make sure your justifications clearly flow from your analysis. Make managerial and policy recommendations that would help avoid similar ethical dilemmas in the future and provide guidance to help those facing a similar dilemma.
Section 5: References. List at least three sources (other than the articles provided, your text, or the case article) where you located additional information about the company and the associated ethical dilemma(s).
Review the SBT Textbook Activity (Weekly Assignment) Rubric located in the \”Start Here\” section of the course for more information on grading criteria. Your Midterm Case Analysis Outline accounts for 5% of your overall course grade and is evaluated according to the SBT Assignment Rubric. Be sure to review the SBT Assignment Rubric to understand the expectations of these activities.
