Contemporary issue in Digital Marketing: The Issues of Multi-Channel Digital Marketing Campaign

Please read the attached files and examplesHighlight as below- Clear introduction and clear conclusion- Prove that this issue is contemporary issue- Number of reference: 70 (minimum) – Reference HAS TO BE from the UK, some of them can be from outside but just some- not over 5000 words- Issues must be analyzed with specific brands or organization (can be different brands for different examples) – Please see in the attached example reportsThe report will require students to examine organisations or brands dealing with a specific emerging issue in marketing. Examples from other brands may also be included. The report will draw on academic as well as non-academic content and students will be required to examine the theme from both a theoretical and a practitioner perspective.The key areas that require student focus are as follows:• Degree to which a contemporary issue has been identified in relation to specific brands or organisations.• Extent to which relevant academic and theoretical materials have been applied and are anintegral part of the report• Quality and relevance of the critical discussion of the impact of the relevant contemporary issueon the brand(s) discussed• Quality of breadth and depth of appraisal of both academic marketing concepts and practitionerapplications in relation to the contemporary issue• Structure and clarity of reportPlease keep to the word count. (Marks will be deducted for exceeding the word count.)Appendices may be included for illustrative purposes, but these are not included in the word count and are not assessed. Reference lists are not included in the 5,000 words, although in-text references are.