The debate should be AGAINST the topic\’s motion. Therefore, businesses should focus on Customer Acquisition, not Customer Retention as the topic itself states.
– Choose the best 5 articles from the ones I have listed or the best 4 along with one BBC article.
– Read the debate brief (PowerPoint Presentation) and the Student Guideline (Word Document) carefully; answer Section 1 of the assignment only – the actual assessment should be answered in the Big Debate Student Guidelines Word Document.
– Each argument should be 250 words max – ~ 1,250 total for 5 arguments.