Marketing – 3BL & Stakeholders analysis

Analyze Fiji Water 3BL and stakeholders analysis.

Here are two resources to get you started:

\”Water Proof: Fiji Water\” by Rob Walker, New York Times, 1 June 2008

\”Fiji Water: Spin The Bottle\” by Anna Lenzer, Mother Jones, September/October 2009
https://motherjones.com/politics/2009/09/fiji-spin-bottle