Using the two case studies ICEHOTEL and Travelodge compare and contrast effectuation and causation business strategies

Using the three principles of effectual entrepreneurship (Bird-In-A-hand start with what you have; The Affordable Loss and Crazy Quilt build partnerships) and apply it within two businesses. What did you find hard for the ICEHOTEL about starting with Means? How did Bird-in-hand and affordable loss principle help ICEHOTEL? How the founder of ICEHOTEL incorporated Crazy Quilt principle in taking off business? What are the main differences between Travelodge and ICEHOTEL business strategies? Suggest an alternative combination of Bird-In-Hand, Affordable Loss and Crazy Quilt Principles for the ICEHOTEL and Travelodge. Compare and contrast the two business models and make original conclusions. You may also use entrepreneurial theories (Schumpeter, Kirzner, Sarasvathy, Reed, Audretsch, etc.) in your discussions if you like to. please also discuss the lemonade principle
i will upload both case studies , as well as some powerpoint to guide the writer please make sure to take a look at all of them before writing the essay.